Founders Blog

Quote from Roosevelt

By: admin on Sun 29 Jun 2008 3:42 AM under Uncategorized

Theodore Roosevelt:
It is not the critic who counts, not the man who points out how the strong man stumbled, or where the doer of deeds could have done better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who [...]

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Are you ready for Hybrids?

By: admin on Tue 24 Jun 2008 10:30 PM under Business, General, Globalization

Every where people are talking about the hike in oil prices. They are so concerned about it.
Here are some things I anticipate are going to happen:
If oil prices increase, in auto industry, the prices of hybrids will increase and are customers who are coupled to saving money on fuel prices will pay more than the [...]

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Me and Exercise…???

By: admin on Sun 22 Jun 2008 7:19 PM under Uncategorized

Many times we make excuses for not taking care of our bodies.The same body that helps us to get to work, gets us to vacations and take care of people we care about. So, the same body needs to be strengthened and kept healthy.
I guess I am just another person preaching to the choir to [...]

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Why Celebs sell?

By: admin on Fri 13 Jun 2008 10:20 PM under Business, General, Globalization

Everywhere in this world, celebrities get huge some of money for endorsing products.
It makes me wonder how come the superstar batsmen and captain of Indian cricket team, Dhoni, endorse from hair gel to shopping malls.
The India Bollywood superstar, Hritik Roshan endorses Acer laptops, Coca cola and cellphones.
While I was in India a few weeks ago, [...]

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Why not just quit?

By: admin on Thu 12 Jun 2008 9:35 AM under Business, General

Marketeers keep doing the same campaigns with very little result.
Students pursue the subjects that they do not enjoy.
Job seekers continue the same search tactics and get more frustrated.
Entrepreneurs keep making the same offers that customers don’t accept.
There is a fundamental problem with our society. We are so influenced by the entertainment industry where ‘Tough Guy, [...]

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History of Marketing

By: admin on Wed 11 Jun 2008 12:58 AM under Business, Marketing

Marketeers! here is sequence of events that brought forth the domain of business – Marketing.
1. Nature came into existence. It taught us to be in harmony. Trees, river, sky, birds all live in harmony.
2. People built houses and civilizations grew over the banks of rivers.
3. From there grew the domain of business, where men [...]

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