As a marketer, I have followed my guru (Seth Godin) religiously through the years. I have read most of his books, met him in-person, invited my community here to learn from him and most importantly I read his blog every single day.
Along with his Marketing insights, what I am fascinated by is his consistency in writing a blog everyday. I am in West coast (California) and every morning when I am wake up, I go to his blog – Voila! his new post is there. Be it Christmas, New Year’s or any other holiday. I am sure there are days when he is traveling, sick or in a bad mood – but the post is there.
His unspoken promise to his readers is always kept. The behavior that I read his blog everyday is because I am never disappointed. And his posts always thought-provoking, innovative and current to the new media landscape.
The real question is – Are we keeping our promise to our clients, community and colleagues – consistently? Are we keeping our moods and situations aside and delivering everyday? Are we bringing new thinking to our work places?
I love when you ask all the successful people the secret of their success – they all say they got lucky. The real story is very different – they deliver consistently.