Poker is a game that attracts the hard core gamer. Most people who play this game don’t care if their friends are there with them. They are OK to play with total strangers. And that defeats the primary reason why people play on FB – to connect with their friends. In a recent visit to [...]

Mobile gaming space is getting really heated. With that comes a lot of excitement and challenge. Excitement because there is a visible opportunity to make a lot of money (Mobile gaming market will be a $13B market in 2014, source Mercel). Challenge because now everyone wants a piece of the pie BUT only the best [...]

There are so many new techniques of marketing evolving constantly and with mobile coming to the marketing mix – the excitement is to integrate mobile marketing to your mix. And with the excitement comes a new challenge – how are we going to do this? I remember the time when Facebook came around and suddenly [...]