Many companies are struggling to leverage social media for retaining and recruiting talent. And then there are companies which believe social media sites and interactions distract the employees and lead to loss of productivity.
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A recent study found that, in the United States, 77% of employees with Facebook accounts check in with the community from the office. And, the amount of time they’re spending in this part of the online world is growing. In the United Kingdom, another study found that 57% log in regularly from work, costing their employers 40 minutes a day.

Since, engaging in these activities is not limited over lunch time and requires individuals to spend time on these sites many times a day, it is estimated that it translates to lost productivity of $2.25 billion a year.
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